The Thank You Project
December 2014 by James Spradlin
As mentioned in another post — a few weeks ago our first TV commercial aired on all of the major local networks (ABC, CBS, NBC, FOX).
But now that The Thank You Project is live, the :30 Spot is also airing as well. Just like The Mighty Landis :30s, we collaborated with Bohan, Ad Age’s Southeast Small Agency of the Year, to re-craft the short form version of The Thank You Project into a stand alone (and extremely short) story.
This is a great example of how a powerful story can be told in two very different contexts. Feel free to check out both versions below to compare.